Sunrise over a misty field with a single tree

Clean food, grown in Florida.

Sunny Greens Farm is a planned indoor farm, designed to grow premium leafy greens and herbs in a fine mist of water and nutrients. No soil, no synthetic pesticides, nothing altered. Because clean food shouldn't be this hard to find.

Follow the farm See how it grows
What
Premium leafy greens and herbs
How
Grown indoors in a mist, without soil
Where
Florida, within reach of its major cities
When
In planning. Nothing has been built yet.

The supermarket was built for distance, not for you.

Anyone who has bought a tomato at a farmers market knows the difference. Produce that has to cross the country can be picked before it's fully ripe so it survives the trip, and its vitamin C starts fading from the moment it's cut, faster the longer and warmer the journey.1

The label won't tell you any of that. If you want to eat clean today, the research is your job.

See the label we want to write
Refrigerated trucks lined up at a distribution center at sunrise

What the label doesn't tell you

  • Which farm grew itNot listed
  • When it was pickedNot listed
  • How far it traveledNot listed
  • What was sprayed on itNot listed
  • Whether it was fumigated at the portNot listed

The numbers behind the shelf.

Residue detected None detected

57.7%

of the food samples USDA tested in 2024 carried a detectable pesticide residue. More than 99% were within legal limits. Within the limit is not the same as none: only 42.3% had none at all.2

Riboflavin, median of 43 garden crops

38%

less riboflavin in 1999 than in 1950, in USDA's own food tables for 43 garden crops. Protein, calcium, phosphorus, iron and vitamin C fell too. The researchers' likeliest explanation: crops bred to produce more per acre, with a possible trade-off in nutrients.3

Imported share of fresh vegetables

35%

of the fresh vegetables available in the US in 2023 were imported, up from 20% in 2007.4 When inspectors find a pest at the port, a shipment can be fumigated before it's let in.5

None of this is on the label.

Read the fine print behind natural, organic and bioengineered

Clean food without manipulation.

We mean something specific by that: a plant grown as nature designed it, from unaltered seed, with nothing added to change what it is, make it travel or make it last.

Our goal is 100% organic, as intended by nature. We intend to pursue USDA organic certification, and the word goes on our produce only once that certification is earned.

The plan is to use no pesticides at all. If a crop ever needs protecting, only what organic rules allow, so nothing compromises organic or non-GMO.

Young green seedlings growing in rows under clean white light
How an aeroponic growing chamber works Light shines from above onto plants held in a tray. Their roots hang below the tray in a closed chamber, where a fine mist feeds them. Water the roots don't use is collected at the bottom and reused.

The roots hang in the air.

Aeroponics grows a plant in a fine mist of water and nutrients, with no soil at all. The roots hang free inside a closed chamber, fed by the mist, and the building keeps out what doesn't belong.

See how it grows
Racks of leafy greens stacked many layers high in a bright growing hall, with a grower pushing a cart of fresh greens

Grown upward, layer on layer.

Designed so every layer gets the same light, the same mist and the same clean air, from the floor to the top rack.

Concept image. Our facility is in the planning phase.

We'd rather grow less and grow it better.

Quantity is easy to promise. We're planning for the things you can taste.

Follow the farm
Close view of young herbs growing in small pots

Chosen for flavor.

When a crop doesn't have to survive a long trip, you can choose it for taste and texture instead. Varieties are selected for how they eat, not how they ship.

A grower in clean-room clothing checking rows of leafy greens under white light
Concept image

Picked when it's ready.

Harvested at its peak, not early so it can ride a truck for days. A short trip to Florida kitchens and shelves is the whole point of growing here.

Two specialists reviewing notes in a growing room
Concept image

Looked after by specialists.

The plan pairs people who know growing with precise systems that hold light, water and air steady, every hour of the year.

Bright white racks of young plants in a spotless room
Concept image

Premium, on purpose.

This is meant to be premium produce. It won't be the cheapest on the shelf, and it isn't trying to be. Quality comes before quantity at every stage.

Built in stages, on purpose.

The plans are still being refined, and each stage is meant to be shaped by what the one before it teaches us. What won't change is the idea: clean food, without manipulation.

  1. Team, site and permits

    Bringing together specialists, and working through land, planning and permits.

    We are here

  2. The building

    Construction of the first phase of the facility.

  3. The growing systems

    Installing the aeroponic systems and testing crops until they meet the standard.

  4. First harvest

    The first produce reaches Florida tables.

  5. Growth, stage by stage

    Expanding only as demand and quality allow.

Aerial view of a large low building surrounded by green fields, with a truck on the road beside it
Concept image. Our facility is in the planning phase.
The sun setting across a glass-roofed farm and green fields

Food is one of humanity's most basic needs. It should be this simple.

We believe people want to eat clean, and that this is where food is going. We intend to help get it there.

Concept image

Follow the farm

Updates as the project moves, and nothing else. Leave any time.

We use your email only for project updates. Privacy

Something else?

Press, suppliers, stores, chefs, or interest in the business behind the farm. Send it straight to the team, and a person will read it.

Send a message The business behind the farm

Where our numbers come from

  1. Lee and Kader, Preharvest and postharvest factors influencing vitamin C content of horticultural crops, Postharvest Biology and Technology 20 (2000).
  2. USDA Agricultural Marketing Service, Pesticide Data Program Annual Summary, Calendar Year 2024 (December 2025). 57.7% is the remainder after the 42.3% with no detectable residue.
  3. Davis, Epp and Riordan, Changes in USDA food composition data for 43 garden crops, 1950 to 1999, Journal of the American College of Nutrition 23 (2004). Declines are medians across the crops; for single foods the authors found most changes too small to separate from measurement error.
  4. USDA Economic Research Service, Charts of Note (January 2025). Fresh vegetables exclude potatoes, sweet potatoes and mushrooms.
  5. USDA National Organic Program, Policy Memo 18-1: Impact of Fumigation and Irradiation Requirements on Organic Imports (updated March 2024).